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Dennis Ritchie: The Shoulders Steve Jobs Stood On

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Dennis Ritchie (standing) and Ken Thompson at a PDP-11 in 1972. (Photo: Courtesy of Bell Labs)

The tributes to Dennis Ritchie won’t match the river of praise that spilled out over the web after the death of Steve Jobs. But they should.

And then some.

“When Steve Jobs died last week, there was a huge outcry, and that was very moving and justified. But Dennis had a bigger effect, and the public doesn’t even know who he is,” says Rob Pike, the programming legend and current Googler who spent 20 years working across the hall from Ritchie at the famed Bell Labs.

On Wednesday evening, with a post to Google+, Pike announced that Ritchie had died at his home in New Jersey over the weekend after a long illness, and though the response from hardcore techies was immense, the collective eulogy from the web at large doesn’t quite do justice to Ritchie’s sweeping influence on the modern world. Dennis Ritchie is the father of the C programming language, and with fellow Bell Labs researcher Ken Thompson, he used C to build UNIX, the operating system that so much of the world is built on — including the Apple empire overseen by Steve Jobs.

“Pretty much everything on the web uses those two things: C and UNIX,” Pike tells Wired. “The browsers are written in C. The UNIX kernel — that pretty much the entire Internet runs on — is written in C. Web servers are written in C, and if they’re not, they’re written in Java or C++, which are C derivatives, or Python or Ruby, which are implemented in C. And all of the network hardware running these programs I can almost guarantee were written in C.

“It’s really hard to overstate how much of the modern information economy is built on the work Dennis did.”

Even Windows was once written in C, he adds, and UNIX underpins both Mac OS X, Apple’s desktop operating system, and iOS, which runs the iPhone and the iPad. “Jobs was the king of the visible, and Ritchie is the king of what is largely invisible,” says Martin Rinard, professor of electrical engineering and computer science at MIT and a member of the Computer Science and Artificial Intelligence Laboratory.

“Jobs’ genius is that he builds these products that people really like to use because he has taste and can build things that people really find compelling. Ritchie built things that technologists were able to use to build core infrastructure that people don’t necessarily see much anymore, but they use everyday.”

From B to C

Dennis Ritchie built C because he and Ken Thompson needed a better way to build UNIX. The original UNIX kernel was written in assembly language, but they soon decided they needed a “higher level” language, something that would give them more control over all the data that spanned the OS. Around 1970, they tried building a second version with Fortran, but this didn’t quite cut it, and Ritchie proposed a new language based on a Thompson creation known as B.

Depending on which legend you believe, B was named either for Thompson’s wife Bonnie or BCPL, a language developed at Cambridge in the mid-60s. Whatever the case, B begat C.

B was an interpreted language — meaning it was executed by an intermediate piece of software running atop a CPU — but C was a compiled language. It was translated into machine code, and then directly executed on the CPU. But in those days, C was considered a high-level language. It would give Ritchie and Thompson the flexibility they needed, but at the same time, it would be fast.

That first version of the language wasn’t all that different from C as we know it today — though it was a tad simpler. It offered full data structures and “types” for defining variables, and this is what Richie and Thompson used to build their new UNIX kernel. “They built C to write a program,” says Pike, who would join Bell Labs 10 years later. “And the program they wanted to write was the UNIX kernel.”

Ritchie’s running joke was that C had “the power of assembly language and the convenience of … assembly language.” In other words, he acknowledged that C was a less-than-gorgeous creation that still ran very close to the hardware. Today, it’s considered a low-level language, not high. But Ritchie’s joke didn’t quite do justice to the new language. In offering true data structures, it operated at a level that was just high enough.

“When you’re writing a large program — and that’s what UNIX was — you have to manage the interactions between all sorts of different components: all the users, the file system, the disks, the program execution, and in order to manage that effectively, you need to have a good representation of the information you’re working with. That’s what we call data structures,” Pike says.

“To write a kernel without a data structure and have it be as consist and graceful as UNIX would have been a much, much harder challenge. They needed a way to group all that data together, and they didn’t have that with Fortran.”

At the time, it was an unusual way to write an operating system, and this is what allowed Ritchie and Thompson to eventually imagine porting the OS to other platforms, which they did in the late 70s. “That opened the floodgates for UNIX running everywhere,” Pike says. “It was all made possible by C.”

Apple, Microsoft, and Beyond

At the same time, C forged its own way in the world, moving from Bell Labs to the world’s universities and to Microsoft, the breakout software company of the 1980s. “The development of the C programming language was a huge step forward and was the right middle ground … C struck exactly the right balance, to let you write at a high level and be much more productive, but when you needed to, you could control exactly what happened,” says Bill Dally, chief scientist of NVIDIA and Bell Professor of Engineering at Stanford. “[It] set the tone for the way that programming was done for several decades.”

As Pike points out, the data structures that Richie built into C eventually gave rise to the object-oriented paradigm used by modern languages such as C++ and Java.

The revolution began in 1973, when Ritchie published his research paper on the language, and five years later, he and colleague Brian Kernighan released the definitive C book: The C Programming Language. Kernighan had written the early tutorials for the language, and at some point, he “twisted Dennis’ arm” into writing a book with him.

Pike read the book while still an undergraduate at the University of Toronto, picking it up one afternoon while heading home for a sick day. “That reference manual is a model of clarity and readability compared to latter manuals. It is justifiably a classic,” he says. “I read it while sick in bed, and it made me forget that I was sick.”

Like many university students, Pike had already started using the language. It had spread across college campuses because Bell Labs started giving away the UNIX source code. Among so many other things, the operating system gave rise to the modern open source movement. Pike isn’t overstating it when says the influence of Ritchie’s work can’t be overstated, and though Ritchie received the Turing Award in 1983 and the National Medal of Technology in 1998, he still hasn’t gotten his due.

As Kernighan and Pike describe him, Ritchie was an unusually private person. “I worked across the hall from him for more than 20 years, and yet I feel like a don’t knew him all that well,” Pike says. But this doesn’t quite explain his low profile. Steve Jobs was a private person, but his insistence on privacy only fueled the cult of personality that surrounded him.

Ritchie lived in a very different time and worked in a very different environment than someone like Jobs. It only makes sense that he wouldn’t get his due. But those who matter understand the mark he left. “There’s that line from Newton about standing on the shoulders of giants,” says Kernighan. “We’re all standing on Dennis’ shoulders.”

~Cade Metz, WIRED

Written by MattAndJojang

October 17, 2011 at 10:21 am

The Spiritual Side of Steve Jobs

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Photo: http://www.apple.com

It’s well known that the secret to Apple’s meteoric success in the world of consumer technology was the vision, leadership and creativity of Steve Jobs, the company’s celebrity founder.

“Steve built a company and culture that is unlike any other in the world and we are going to stay true to that — it is in our DNA,” Tim Cook, Jobs’ successor, wrote in a staff memo after Jobs resigned from his post as Apple’s CEO in August.

What’s less talked about is what drove Jobs, who died Wednesday at 56.

As with anyone, Jobs’ values were shaped by his upbringing and life experiences. He was born in 1955 in San Francisco and grew up amid the rise of hippie counterculture. Bob Dylan and the Beatles were his two favorite musical acts, and he shared their political leanings, antiestablishment views and, reportedly, youthful experimentation with psychedelic drug usage.

The name of Jobs’ company is said to be inspired by the Beatles’ Apple Corps, which repeatedly sued the electronics maker for trademark infringement until signing an exclusive digital distribution deal with iTunes. Like the Beatles, Jobs took a spiritual retreat to India and regularly walked around his neighborhood and the office barefoot.

Traversing India sparked Jobs’ conversion to Buddhism. Kobun Chino, a monk, presided over his wedding to Laurene Powell, a Stanford University MBA.

‘Life is an intelligent thing’

Rebirth is a precept of Buddhism, and Apple experienced rebirth of sorts when Jobs returned, after he was fired, to remake a company that had fallen the verge of bankruptcy.

“I believe life is an intelligent thing, that things aren’t random,” Jobs said in a 1997 interview with Time, providing a glimpse into his complicated belief system that extends well beyond the Buddhist teachings.

Karma is another principle of the religion, but it didn’t appear to be a system Jobs lived by. If he feared karma coming back to bite him, the sentiment wasn’t evident in his public statements about competitors and former colleagues, calling them “bozos” lacking taste. Those who worked for Jobs described him as a tyrant they feared meeting in an elevator.

“You’d be surprised how hard people work around here,” Jobs said in a 2004 interview with Businessweek. “They work nights and weekends, sometimes not seeing their families for a while. Sometimes people work through Christmas to make sure the tooling is just right at some factory in some corner of the world so our product comes out the best it can be.”

Some engineers who worked tirelessly on the original Mac emerged from the project estranged from their spouses and children. Jobs’ relentless work ethic may have been shaped by some of his dysfunctional family affairs as well.

‘I’ve done things I’m not proud of’

Jobs was adopted by Clara and Paul Jobs, who promised his birth mother, Joanne Simpson (whom Jobs later tracked down with the help of a private investigator), that they would send him to a university. He dropped out of Reed College after one semester, and he reportedly never was willing to talk to his birth father.

Jobs had a daughter, Lisa, out of wedlock with Chrisann Brennan. He denied paternity for many years, swearing in a court document that he was sterile. Later, he had three more kids with Laurene Powell.

“I’ve done a lot of things I’m not proud of, such as getting my girlfriend pregnant when I was 23 and the way I handled that,” Jobs said in a statement in 2011 to promote his authorized biography.

That youthful indiscretion came before Jobs turned to Buddhism and karma.

‘The core values are the same’

The Buddhist scriptures, according to tradition, were transmitted in secret, as were many of Apple’s business dealings and Jobs’ personal struggles. Like the paranoid secrecy that surrounded product development at Apple, Jobs spurned most reporters’ interview requests, misled them in statements he did give, refused to disclose details of his cancer to investors until undergoing an operation and became shrouded in a scandal involving backdating stock options.

By all accounts, he played by his own rules.

Those who disclosed his secrets or whispered about his company were punished or threatened. Apple sued, and eventually settled with, the anonymous young blogger behind Think Secret, which accurately reported on Apple rumors in the early 2000s.

And then there’s the story of a lost iPhone 4 prototype, which was purchased and publicized by the blog Gizmodo.

“When this whole thing with Gizmodo happened, I got a lot of advice from people that said, ‘You’ve got to just let it slide,’ ” Jobs said onstage at a technology convention in 2010. “I thought deeply about this, and I ended up concluding that the worst thing that could possibly happen as we get big and we get a little more influence in the world is if we change our core values and start letting it slide. I can’t do that. I’d rather quit.”

That stance was repeated this year, with Jobs still as CEO though on medical leave, when another employee left a prototype iPhone 5 in a bar. Apple enlisted the help of San Francisco police to investigate.

“We have the same values now as we had then,” Jobs said at the AllThingsD conference. “We’re a little more experienced, certainly beat-up, but the core values are the same.”

‘We’re here to put a dent in the universe’

Perhaps the most salient of those values is, simply, to make an outsize impact on society. Or, as Jobs put it, “We’re here to put a dent in the universe.” However, Apple and Jobs didn’t make much of a dent with philanthropy.

“We do things where we feel we can make a significant contribution,” Jobs told Businessweek in 2004. “And our primary goal here is … not to be the biggest or the richest.”

To achieve that goal, Jobs was an obsessive micromanager. Part of the reason Jobs’ DNA is so ingrained in Apple is because he forced his hand onto so many parts of it. He personally fielded some customer-service requests sent to him via e-mail; he was active in product design, co-authoring more than 300 patents; and he had a hand in the marketing efforts, including the famous Think Different and Mac vs. PC campaigns.

“What is Apple, after all?” Jobs mused to Time. “Apple is about people who think ‘outside the box,’ people who want to use computers to help them change the world, to help them create things that make a difference, and not just to get a job done.”

‘Focus and simplicity’

Jobs famously lured John Sculley, the PepsiCo president, to run Apple by saying: “Do you want to spend the rest of your life selling sugared water, or do you want a chance to change the world?” (They had a permanent falling out when Jobs was booted from Apple.)

“What makes Steve’s methodology different from everyone else’s is that he always believed the most important decisions you make are not the things you do, but the things you decide not to do,” Sculley said in a 2010 interview with Businessweek. “He’s a minimalist. I remember going into Steve’s house, and he had almost no furniture in it. He just had a picture of Einstein, whom he admired greatly, and he had a Tiffany lamp and a chair and a bed. He just didn’t believe in having lots of things around, but he was incredibly careful in what he selected.”

Restraint, at least in gadget design and interior decorating, was a primary principle for Jobs. Shortly after his return to Apple, he shuttered several divisions and turned his attention to a few key initiatives. Even today, Apple’s product lines and revenue are zeroed in on just a few industries in which the company can dominate.

“That’s been one of my mantras: focus and simplicity,” Jobs told Businessweek in 1998. “Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you can move mountains.”

He elaborated in the interview with the publication six years later: “It comes from saying no to 1,000 things to make sure we don’t get on the wrong track or try to do too much. We’re always thinking about new markets we could enter, but it’s only by saying no that you can concentrate on the things that are really important.”

‘Stay hungry. Stay foolish.’

Apple’s management team members have each adopted parts of this code.

Jonathan Ive, the industrial-design executive, echoes Jobs’ simplicity ethic.

Scott Forstall, the mobile software lead, has apparently inherited some of Jobs’ enthusiasm and showmanship.

And Cook, the former operations chief and, by some accounts, current workaholic micromanager, runs the company like he manages his private life: shrouded in secrecy.

However, Cook comes out of his shell in order to impart the ethical standards onto new recruits. He, along with other execs, teaches at Apple University.

Apple University ensures that employees are thoroughly educated on the company’s principles and that Jobs’ ideals live on. Jobs believed people never stop learning and should voraciously open their minds to new ideas.

Put another way, like in his closing statement to Stanford’s graduating class in 2005, “Stay hungry. Stay foolish.”

~ Mark Milan, CNN

Ten Mindful Ways to Use Social Media

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Photo: http://www.tricycle.com

1. Know your intentions.

Doug Firebaugh of SocialMediaBlogster.com has identified seven psychological needs we may be looking to meet when we log on: acknowledgment, attention, approval, appreciation, acclaim, assurance, and inclusion. Before you post, ask yourself: Am I looking to be seen or validated? Is there something more constructive I could do to meet that need?

2. Be your authentic self.

In the age of personal branding, most of us have a persona we’d like to develop or maintain. Ego-driven tweets focus on an agenda; authenticity communicates from the heart. Talk about the things that really matter to you. If you need advice or support, ask for it. It’s easier to be present when you’re being true to yourself.

3. If you propose to tweet, always ask yourself: Is it true? Is it necessary? Is it kind?

Sometimes we post thoughts without considering how they might impact our entire audience. It’s easy to forget how many friends are reading. Two hundred people make a crowd in person, but online that number can seem insignificant. Before you share, ask yourself: is there anyone this might harm?

4. Offer random tweets of kindness.

Every now and then I ask on Twitter, “Is there anything I can do to help or support you today?” It’s a simple way to use social media to give without expectations of anything in return. By reaching out to help a stranger, you create the possibility of connecting personally with followers you may have otherwise known only peripherally.

5. Experience now, share later.

It’s common to snap a picture with your phone and upload it to Facebook or email it to a friend. This overlaps the experience of being in a moment and sharing it. It also minimizes intimacy, since your entire audience joins your date or gathering in real time. Just as we aim to reduce our internal monologues to be present, we can do the same with our digital narration.

6. Be active, not reactive.

You may receive email updates whenever there is activity on one of your social media accounts, or you might have your cell phone set to give you these types of alerts. This forces you to decide many times throughout the day whether you want or need to respond. Another approach is to choose when to join the conversation, and to use your offline time to decide what value you have to offer.

7. Respond with your full attention.

People often share links without actually reading them, or comment on posts after only scanning them. If the greatest gift we can give someone is our attention, then social media allows us to be endlessly generous. We may not be able to reply to everyone, but responding thoughtfully when we can makes a difference.

8. Use mobile social media sparingly.

In 2009, Pew Research found that 43 percent of cell phone users access the Web on their devices several times a day. It’s what former Microsoft employee Linda Stone refers to as continuous partial attention—when you frequently sign on to be sure you don’t miss out anything. If you choose to limit your cell phone access, you may miss out online, but you won’t miss what’s in front of you.

9. Practice letting go.

It may feel unkind to disregard certain updates or tweets, but we need downtime to be kind to ourselves. Give yourself permission to let yesterday’s stream go. This way you won’t need to “catch up” on updates that have passed but instead can be part of today’s conversation.

10. Enjoy social media!

These are merely suggestions to feel present and purposeful when utilizing social media, but they aren’t hard-and-fast rules. Follow your own instincts and have fun with it. If you’re mindful when you’re disconnected from technology, you have all the tools you need to be mindful when you go online.

~ Lori Deschene

Written by MattAndJojang

August 2, 2011 at 10:54 am

Can We Love the Stranger on Facebook?

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Photo: ZedZap/Flickr

As we approach Passover, I am reminded once again about the imperative of embracing the stranger, of diversity, as a foundation not only of a healthy democracy, but of our personal well being. Jonathan Sacks, Chief Rabbi of Great Britain, delivered this message when he reminded us that during Passover we remember that we were once strangers in the land of Egypt. As Sacks says, “The sense that we are enlarged by the people who are different than us, that we are not threatened by them, needs cultivating. This would lead us to see that 21stcentury as full of blessing and not fear.”

There is a conundrum buried in this idea. Communication technology has been the driving force of change in the 21st century, the source of much of our contemporary blessings and fears. Thanks to technology, the world has shrunk rapidly. One needs look no further than the events unfolding in the Middle East to understand the power of technology to connect and inspire. At the same time, technology mediates so much of our communication, raising the question, “Can we truly learn to love the stranger if we meet them on Facebook?”

There are those who believe that social media is expanding the diversity of our networks, exposing us to others in new and powerful ways. A recent Pew poll indicates that Internet users have more diverse social networks than non-Internet users and are more likely to join groups, both online and offline.

There is some indication that those who join online groups are also more engaged in their local communities. Keith Hampton at the Annenberg School argues that social media offers new pathways to diversity through what he terms “pervasive awareness.” Pervasive awareness offers the continual, asynchronous exposure to many aspects of our online friends’ interests and activities, giving us a broader understanding of those we are connected to and uncovering greater diversity in our existing relationships.

There are others who fear that, as we spend increasing amounts of time in tightly constructed worlds of our “friends” and pursue news and information based on our personal interests, we are constricting diversity by living in echo chambers that continually recirculate our existing beliefs. This is what Nicholas Negroponte termed the “Daily Me.” It is not just our conscious choices but personalization tools built into technologies that are exacerbating this tendency.

Eli Pariser, the first executive director of MoveOn.org, made a concerted effort to follow people online whose views differed from his own. He noticed that over time those voices started to disappear. Facebook and Google were curating the information he saw based on the “preferences” indicated by his clickstream. Pariser commented that the web “shows us what it thinks we need to see, but not what we should see.”

Beyond the debate about whether or not social media is exposing us to a greater diversity of “strangers” is the deeper question about the nature of the self we reveal in this medium. Sherry Turkle, in her recent book Alone Together, shares the story of Brad, a teenager who has chosen to give up Facebook. Turkle writes:

“In a profile, there is no room for error. You are reduced to a series of right and wrong choices. ‘Online life,’ Brad says, ‘is about premeditation.’ He sums up his discontents with an old-fashioned word: online life inhibits ‘authenticity’. He wants to experience people directly. When he reads what someone says about themselves on Facebook, he feels he is an audience to their performance of cool.”

As Rabbi Sacks wisely reminds us, it is only when I am most uniquely myself that I can “contribute something unique to the heritage of humankind.” The knowledge and expression of our most unique selves requires a commitment to authenticity, to knowing who we are in the most profound sense. This is hard work, even among friends. But it is when we encounter the other in their unique authenticity that we are enlarged. This is when the power of what Rabbi Sacks calls the “dignity of difference” is unleashed.

Social media and communications technology can offer maps that show the way toward the other, clues about who they are and some of what they experience. But we cannot allow ourselves to be lulled into confusing the maps with the reality. We must remain vigilant in our pursuit of embodied encounters that allow us to look into the eyes of the other and receive them deeply.

May we not, this Passover, forget that slavery can take many forms. One of the most insidious is slavery to the belief that technological progress releases us from the hard work of tikkun olam, of healing the world through our own unique and authentic humanity.

~ Jennifer Cobb

Written by MattAndJojang

April 21, 2011 at 9:18 am

The Paradox Of Our Age

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Photo: Kurtis Billard/Flickr

We have bigger houses but smaller families;
more conveniences, but less time;
We have more degrees, but less sense;
more knowledge, but less judgement;
more experts, but more problems;
more medicines, but less healthiness;
We’ve been all the way to the moon and back,
but have trouble crossing the street to meet
the new neighbor.
We build more computers to hold more
information to produce more copies then ever,
but have less communication;
We have become long on quantity,
but short on quality.
These are times of fast foods
but slow digestion;
Tall men but short character;
Steep profits but shallow relationships.
It’s a time when there is much in the window,
but nothing in the room.

~ The 14th Dalai Lama

Written by MattAndJojang

January 13, 2011 at 12:34 pm

Mirror Image

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.. and we all, with unveiled faces, beholding the glory of the Lord are being changed into His likeness.

- 2 Corinthians 3:18

Something fascinated me when I was a teenager. I would look at my Mom. Then at my Dad. Can it be that they look alike? I don’t mean it like they are identical twins. But, to me, they looked similar. After further investigation amongst relatives who were happily married. My theory was confirmed. Could it be that if one gets married, you end up looking like the other? Could it be osmosis?

Some people tell us that Matthew and I look alike. If you know us and have seen us, that statement is a laugh! Why? Because Matthew is tall and I’m short. Matthew has a good physique and I’m very plump. In fact, physically, we are opposites. But, I guess, through the years of constant company we could have acquired some of each other’s qualities. Matthew’s formal personality has become more relaxed. I, on the other hand, have developed interests in diverse fields like music, arts, religion, sports, computers, books that I used to ignore in the past. All of which are Matthew’s influence on me.

If living with my husband makes us alike, could it be the same with God? If I gaze at the Lord and behold His glory, I pray that in the end, I will reflect Him, and that His image will appear in my life.

- Jojang

Written by MattAndJojang

January 3, 2010 at 2:38 pm

Facebook Clocks Fifth Birthday

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facebook
Facebook is giving its 150 million users a mystery virtual gift to celebrate its fifth birthday.

The gift shop’s presents usually range from cuddly bears to a pint of beer and from champagne to a four-leaf clover.

Founder Mark Zuckerberg said, “In the spirit of celebrating connections between people, we encourage you to use this gift to give thanks to [those] you are connected with on Facebook.”

In the battle for online friends, Facebook is now the world leader.

In a blog post, Mr Zuckerberg acknowledged the company’s work in achieving its place as the biggest social network to date.

“Building and moving quickly for five years hasn’t been easy, and we aren’t finished.

“As we celebrate Facebook’s 5th birthday, we continue to work hard to evolve Facebook and make it as simple as possible to communicate with and understand the people and entities that matter to you,” wrote Mr Zuckerberg.

In the blog he has also taken a trip down memory lane and shared old images of how the site has changed since it was launched in 2004.

Click Here To Read The Entire Article

- Source: www.news.bbc.co.uk

Written by MattAndJojang

February 4, 2009 at 6:12 pm

Posted in Blog

Tagged with ,

Installing Love

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LoveA step by step guide to installing love on the human machine.

Customer: I can do that. I’m not very technical, but I think I am ready to install now. What do I do first?

Tech Support: The first step is to open your HEART. Have you located your HEART ma’am?

Customer: Yes I have, but there are several programs running right now. Is it okay to install while they are running?

Tech Support: What programs are running ma’am?

Customer: Let me see… I have PASTHURT.EXE, LOWESTEEM.EXE, GRUDGE.EXE, and RESENTMENT.COM running right now.

Tech Support: No problem. LOVE will automatically erase PASTHURT.EXE from your current operating system. It may remain in your permanent memory, but it will no longer disrupt other programs. LOVE will eventually overwrite LOWESTEEM.EXE with a module of its own called HIGHESTEEM.EXE However, you have to completely turn off GRUDGE.EXE and RESENTMENT.COM. Those programs prevent LOVE from being properly installed. Can you turn those off ma’am?

Customer: I don’t know how to turn them off. Can you tell me how?

Tech Support: My pleasure. Go to your Start menu and invoke FORGIVENESS.EXE. Do this as many times as necessary until GRUDGE.EXE and RESENTMENT.COM have been completely erased.

Customer: Okay, I’m done. LOVE has started installing itself automatically. Is that normal?

Tech Support: Yes it is. You should receive a message that says it will reinstall for the life of your HEART. Do you see that message?

Customer: Yes I do. Is it completely installed?

Tech Support: Yes, but remember that you have only the base program. You need to begin connecting to other HEARTS in order to get the upgrades.

Customer: Oops…I have an error message already. What should I do?

Tech Support: What does the message say?

Customer: It says “ERROR 412 – PROGRAM NOT RUN ON INTERNAL COMPONENTS”. What does that mean?

Tech Support: Don’t worry ma’am, that’s a common problem. It means that the LOVE program is set up to run on external HEARTS but has not yet been run on your HEART. It is one of those complicated programming things, but in non-technical terms it means – “you have to ‘LOVE’ your own machine before it can “LOVE” others.”

Customer: So what should I do?

Tech Support: Can you find the directory called “SELF-ACCEPTANCE”?

Customer: Yes, I have it.

Tech Support: Excellent, you are getting good at this.

Customer: Thank you.

Tech Support: You’re welcome. Click on the following files and then copy them to the “MYHEART” directory: FORGIVESELF.DOC, SELFESTEEM.TXT, REALIZEWORTH.TXT, and GOODNESS.DOC.The system will overwrite any conflicting files and begin patching any faulty programming. Also, you need to delete SELFCRITIC.EXE from all directories, and then empty your recycle bin afterwards to make sure it is completely gone and never comes back.

Customer: Got it. Hey! My HEART is filling up with really neat files. SMILE.MPG is playing on my monitor right now and it shows that WARMTH.COM, PEACE.EXE, and CONTENTMENT.COM are copying themselves all over my HEART!

Tech Support: Then LOVE is installed and running. You should be able to handle it from here. One more thing before I go

Customer: Yes?

Tech Support: LOVE is freeware. Be sure to give it and its various modules to everybody you meet. They will in turn share it with other people and they will return some really neat modules back to you.

Customer: I will. Thank you for your help

- Author Unknown

Written by MattAndJojang

January 18, 2009 at 3:38 pm

Follow Your Heart: Steve Jobs’ Commencement Address at Stanford University

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Steve Jobs, chief executive officer and co-founder of Apple Computer and of Pixar Animation Studios, urged graduates of Stanford University to pursue their dreams and see the opportunities in life’s setbacks — including death itself — at the university’s 114th Commencement on June 12, 2005. He also shares his thoughts on the value of education, the importance of passion and curiosity, serendipitous encounters with typography, and the lessons of living with cancer.

“Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma — which is living with the results of other people’s thinking. Don’t let the noise of others’ opinions drown out your own inner voice. And most important, have the courage to follow your heart…” ~Steve Jobs

This is the text of the Commencement address by Steve Jobs, CEO of Apple Computer and of Pixar Animation Studios, delivered on June 12, 2005.

I am honored to be with you today at your commencement from one of the finest universities in the world. I never graduated from college. Truth be told, this is the closest I’ve ever gotten to a college graduation. Today I want to tell you three stories from my life. That’s it. No big deal. Just three stories.

The first story is about connecting the dots.

I dropped out of Reed College after the first 6 months, but then stayed around as a drop-in for another 18 months or so before I really quit. So why did I drop out?

It started before I was born. My biological mother was a young, unwed college graduate student, and she decided to put me up for adoption. She felt very strongly that I should be adopted by college graduates, so everything was all set for me to be adopted at birth by a lawyer and his wife. Except that when I popped out they decided at the last minute that they really wanted a girl. So my parents, who were on a waiting list, got a call in the middle of the night asking: “We have an unexpected baby boy; do you want him?” They said: “Of course.” My biological mother later found out that my mother had never graduated from college and that my father had never graduated from high school. She refused to sign the final adoption papers. She only relented a few months later when my parents promised that I would someday go to college.

And 17 years later I did go to college. But I naively chose a college that was almost as expensive as Stanford, and all of my working-class parents’ savings were being spent on my college tuition. After six months, I couldn’t see the value in it. I had no idea what I wanted to do with my life and no idea how college was going to help me figure it out. And here I was spending all of the money my parents had saved their entire life. So I decided to drop out and trust that it would all work out OK. It was pretty scary at the time, but looking back it was one of the best decisions I ever made. The minute I dropped out I could stop taking the required classes that didn’t interest me, and begin dropping in on the ones that looked interesting.

It wasn’t all romantic. I didn’t have a dorm room, so I slept on the floor in friends’ rooms, I returned coke bottles for the 5¢ deposits to buy food with, and I would walk the 7 miles across town every Sunday night to get one good meal a week at the Hare Krishna temple. I loved it. And much of what I stumbled into by following my curiosity and intuition turned out to be priceless later on. Let me give you one example:

Reed College at that time offered perhaps the best calligraphy instruction in the country. Throughout the campus every poster, every label on every drawer, was beautifully hand calligraphed. Because I had dropped out and didn’t have to take the normal classes, I decided to take a calligraphy class to learn how to do this. I learned about serif and san serif typefaces, about varying the amount of space between different letter combinations, about what makes great typography great. It was beautiful, historical, artistically subtle in a way that science can’t capture, and I found it fascinating.

None of this had even a hope of any practical application in my life. But ten years later, when we were designing the first Macintosh computer, it all came back to me. And we designed it all into the Mac. It was the first computer with beautiful typography. If I had never dropped in on that single course in college, the Mac would have never had multiple typefaces or proportionally spaced fonts. And since Windows just copied the Mac, it’s likely that no personal computer would have them. If I had never dropped out, I would have never dropped in on this calligraphy class, and personal computers might not have the wonderful typography that they do. Of course it was impossible to connect the dots looking forward when I was in college. But it was very, very clear looking backwards ten years later.

Again, you can’t connect the dots looking forward; you can only connect them looking backwards. So you have to trust that the dots will somehow connect in your future. You have to trust in something — your gut, destiny, life, karma, whatever. This approach has never let me down, and it has made all the difference in my life.

My second story is about love and loss.

I was lucky — I found what I loved to do early in life. Woz and I started Apple in my parents garage when I was 20. We worked hard, and in 10 years Apple had grown from just the two of us in a garage into a $2 billion company with over 4000 employees. We had just released our finest creation — the Macintosh — a year earlier, and I had just turned 30. And then I got fired. How can you get fired from a company you started? Well, as Apple grew we hired someone who I thought was very talented to run the company with me, and for the first year or so things went well. But then our visions of the future began to diverge and eventually we had a falling out. When we did, our Board of Directors sided with him. So at 30 I was out. And very publicly out. What had been the focus of my entire adult life was gone, and it was devastating.

I really didn’t know what to do for a few months. I felt that I had let the previous generation of entrepreneurs down – that I had dropped the baton as it was being passed to me. I met with David Packard and Bob Noyce and tried to apologize for screwing up so badly. I was a very public failure, and I even thought about running away from the valley. But something slowly began to dawn on me — I still loved what I did. The turn of events at Apple had not changed that one bit. I had been rejected, but I was still in love. And so I decided to start over.

I didn’t see it then, but it turned out that getting fired from Apple was the best thing that could have ever happened to me. The heaviness of being successful was replaced by the lightness of being a beginner again, less sure about everything. It freed me to enter one of the most creative periods of my life.

During the next five years, I started a company named NeXT, another company named Pixar, and fell in love with an amazing woman who would become my wife. Pixar went on to create the worlds first computer animated feature film, Toy Story, and is now the most successful animation studio in the world. In a remarkable turn of events, Apple bought NeXT, I returned to Apple, and the technology we developed at NeXT is at the heart of Apple’s current renaissance. And Laurene and I have a wonderful family together.

I’m pretty sure none of this would have happened if I hadn’t been fired from Apple. It was awful tasting medicine, but I guess the patient needed it. Sometimes life hits you in the head with a brick. Don’t lose faith. I’m convinced that the only thing that kept me going was that I loved what I did. You’ve got to find what you love. And that is as true for your work as it is for your lovers. Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle. As with all matters of the heart, you’ll know when you find it. And, like any great relationship, it just gets better and better as the years roll on. So keep looking until you find it. Don’t settle.

My third story is about death.

When I was 17, I read a quote that went something like: “If you live each day as if it was your last, someday you’ll most certainly be right.” It made an impression on me, and since then, for the past 33 years, I have looked in the mirror every morning and asked myself: “If today were the last day of my life, would I want to do what I am about to do today?” And whenever the answer has been “No” for too many days in a row, I know I need to change something.

Remembering that I’ll be dead soon is the most important tool I’ve ever encountered to help me make the big choices in life. Because almost everything — all external expectations, all pride, all fear of embarrassment or failure – these things just fall away in the face of death, leaving only what is truly important. Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.

About a year ago I was diagnosed with cancer. I had a scan at 7:30 in the morning, and it clearly showed a tumor on my pancreas. I didn’t even know what a pancreas was. The doctors told me this was almost certainly a type of cancer that is incurable, and that I should expect to live no longer than three to six months. My doctor advised me to go home and get my affairs in order, which is doctor’s code for prepare to die. It means to try to tell your kids everything you thought you’d have the next 10 years to tell them in just a few months. It means to make sure everything is buttoned up so that it will be as easy as possible for your family. It means to say your goodbyes.

I lived with that diagnosis all day. Later that evening I had a biopsy, where they stuck an endoscope down my throat, through my stomach and into my intestines, put a needle into my pancreas and got a few cells from the tumor. I was sedated, but my wife, who was there, told me that when they viewed the cells under a microscope the doctors started crying because it turned out to be a very rare form of pancreatic cancer that is curable with surgery. I had the surgery and I’m fine now.

This was the closest I’ve been to facing death, and I hope it’s the closest I get for a few more decades. Having lived through it, I can now say this to you with a bit more certainty than when death was a useful but purely intellectual concept:

No one wants to die. Even people who want to go to heaven don’t want to die to get there. And yet death is the destination we all share. No one has ever escaped it. And that is as it should be, because Death is very likely the single best invention of Life. It is Life’s change agent. It clears out the old to make way for the new. Right now the new is you, but someday not too long from now, you will gradually become the old and be cleared away. Sorry to be so dramatic, but it is quite true.

Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma — which is living with the results of other people’s thinking. Don’t let the noise of others’ opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.

When I was young, there was an amazing publication called The Whole Earth Catalog, which was one of the bibles of my generation. It was created by a fellow named Stewart Brand not far from here in Menlo Park, and he brought it to life with his poetic touch. This was in the late 1960′s, before personal computers and desktop publishing, so it was all made with typewriters, scissors, and polaroid cameras. It was sort of like Google in paperback form, 35 years before Google came along: it was idealistic, and overflowing with neat tools and great notions.

Stewart and his team put out several issues of The Whole Earth Catalog, and then when it had run its course, they put out a final issue. It was the mid-1970s, and I was your age. On the back cover of their final issue was a photograph of an early morning country road, the kind you might find yourself hitchhiking on if you were so adventurous. Beneath it were the words: “Stay Hungry. Stay Foolish.” It was their farewell message as they signed off. Stay Hungry. Stay Foolish. And I have always wished that for myself. And now, as you graduate to begin anew, I wish that for you.

Stay Hungry. Stay Foolish.

Thank you all very much.

Written by MattAndJojang

September 11, 2008 at 8:44 am

Posted in Blog

Tagged with , , , , , , ,

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